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- Bud Light Boycott Slashes Sales by ‘Staggering’ 17%
Bud Light Boycott Slashes Sales by ‘Staggering’ 17%
by Neil Munro Breitbart.com
According to market reports, sales of Bud Light beer have dropped 17 percent since it tried to raise sales by advertising with Dylan Mulvaney, a man who claims to be a woman.
The sales drop means that Anheuser-Busch, the Belgium-based brewer, is selling five bottles of beer for every six bottles it sold before it advertised with the self-proclaimed “transgender” man who displays himself as a giddy young girl.
“The latest sales data from NielsenIQ and Bump Williams Consulting shows that Bud Light sales fell 17% in dollars, while volume dropped a whopping 21% in the week ended April 15,” the New York Post reported on April 24, adding: